For the past few weeks we have been working on creating ads to post to google through Google Adwords. I decided it was time to try and make my audience bigger, and therefore i created an ad for a lion. The reason i chose a male lion, was because the word lion is such a highly searched word, and it will get many results.
The lion that i picked was named Leo. I went about choosing Leo, because as a kid we all watched the Lion King, and looking at images of Leo made me think of my childhood. Leo was brought to the national tiger sanctuary in November of 2013. He was part of a pride of African lions that consisted of two males and three females. Leo is the older of the males, and has a darker and fuller mane of hair. What distinguishes him from the other lions is his light color and the spots on his forehead. He is a very friendly lion and loves to greet people.
The way that i went about creating my ads for Leo was as i mentioned before, The Lion King. I named my first ad this because of his resemblance. The Lion King is such a commonly searched name, and it has exposure to all ages. It goes from younger kids and relates to adults like myself. I'm hoping to get Leo a lot of clicks through my ad and hopefully some donations. I also created another ad that i named Hakuna Matata, which also relates back to the Lion King. That phrase in particular means "No worries for the rest of your days". The purpose of this phrase was again to attract anyone who has seen the Lion King.
No comments:
Post a Comment